Author: David Phineas
There’s been a lot of talk about a conflict between two tech giants, Apple and Elon Musk.
Musk criticized Apple and its Chief Executive, Tim Cook on several issues, including advertising and charges Apple imposes on developers on its App Store.
The recent messages come in a wake of a rush of activity on Twitter including plans to authenticate users with a checkmark.
What you need to know about Musk’s most recent remarks on Apple is provided here.
What did Musk say about Apple?
Well, Musk said a few things that might make it seem like there’s some tension between the two tech giants.
It all began with a tweet from Musk on Monday about Apple and advertising. Apple stopped running advertisements on Twitter, “Musk wrote: Do they hate the freedom of expression in America?”
Tim Cook, CEO of Apple, was explicitly questioned by Musk in another tweet.
In a subsequent tweet, Musk claimed that Apple had threatened to remove Twitter from the App Store. This was followed by a different tweet in which Musk criticized the fees that Apple charges developers who make programs for devices like the iPhone and iPad.
He added that the iPhone manufacturer had stopped spending the majority of its advertising budget with the social media firm.
Furthermore, Musk posted a meme on Twitter that implied he was “going to battle” with Apple over Apple’s 30% payment.
It’s crystal clear that there’s some serious animosity between these two tech heavyweights—of course, only time will tell if this is an ongoing feud or just a momentary quarrel.
Why are advertisers leaving Twitter?
A study by the liberal watchdog group Media Matters for America released last week claims that half of Twitter’s 100 best advertisers have stopped using the platform after Musk took over the business at the end of October.
According to the analysis, those 50 firms have spent close to $2 billion on platform advertising since 2020.
Concerns over how Twitter would control information under Musk, who has long supported a more lenient approach to moderation, have prompted advocacy organizations to demand that advertisers withdraw their campaigns from the social media network.
Musk warned marketers that Twitter cannot become a “free-for-all hellscape.”
The significance of the Musk-Apple relationship
According to reports, Apple spends a significant amount of money on Twitter advertising. According to Bloomberg, the internet behemoth spends far over $100 million annually on advertising.
Apple continues to have strict rules on which apps are permitted in its marketplaces for the iPhone, iPad, and other devices. An Apple penalty, such as exclusion from the App Store, might be imposed on Twitter.
How Have Both Elon Musk and Apple Responded to Reports About Their Conflict Thus Far?
It’s worth noting that neither Elon Musk nor Apple has made any official statements about the alleged conflict. That said, Musk has taken to Twitter to respond to several reports circulating the tech world.
Apple, on the other hand, has yet to make a statement about the potential conflict between their company and Tesla. But it’s likely that they won’t be making any kind of move soon, given their typical hesitation when it comes to making public statements about other companies.
Conclusion
In short, it looks like the conflict between Elon Musk and Apple is brewing. However, it’s important to remember that this is just speculation at this point. We’ll have to wait and see how things play out between these two parties.
