Author: Edeh Kelechi
Instagram has over 2 billion active users worldwide and isn’t slowing down as it introduces a new interface and strives to improve the overall user experience.Â
However, keeping up with these new updates may be difficult, given that Instagram appears to have a new update every week.
This article will introduce some new features that you may not know how to use.
What Are the Latest Instagram Updates?
Whether you’re a social media marketer, creator, or use Instagram to connect and keep up with friends and family, Instagram’s latest update has something new. If you don’t have some of these features listed here, don’t worry, as they will come your way soon.
Accessibility Update
Instagram is constantly improving its features to make its platform more accessible to people with disabilities like hearing loss or visual impairments.Â
Instagram is also adding the following features to encourage content creators to make their content more accessible:
- Autogenerated Captions on Video Content
Instagram automatically generates captions for producers in over 17 different languages, users can also opt-out of these captions.
- Translation in feeds, stories, and reels
Instagram users can now interact with people from different parts of the world without worrying about the language barrier. Users can directly translate languages from other people’s stories and reels into their native languages by clicking the ‘see translation’ button.
Non-Fungible Tokens (NFTs)
Creators and collectors of NFTs can now share their creations on Instagram. This new update is a significant step forward in developing the creator economy because it directly assists creators in earning money from their work. While Instagram offers a variety of monetization options, the NFT community and collectors are one of the most exciting niches. Collectors can now display the NFTs they purchased on their stories, reels, and feed.
Product Tagging
Initially available only to brands and creators, this feature is now open to all Instagram users in the United States. With this update, users will be able to tag the brand and the product on their feed. When people tap on the tag, they will be able to see detailed information about the product and purchase it.
How to include product tags:
- Make a post in your feed.
- Choose ‘tag people.’
- Then, look for the brand and tag them.
- Then, select ‘Product.’
- Share this post on your feed.
Home Feed Update
Instagram changes how videos and photos appear on your mobile device. They will introduce the 9:16 format, which makes images and videos on your home feed appear larger. Instagram CEO announced that the company is testing the fresh, engaging experience to understand how people prefer to interact on mobile. However, this latest feature could be competing with TikTok, which already uses the 9:16 screen format.
Conclusion
Instagram has evolved into more than just a photo-sharing app since it was acquired. To maintain its position as a significant player in the social media industry, the company has continued to update its features. Update your Instagram application to experience improved accessibility, NFTs and Home feed updates.
